Peter Jackson Melbourne- Major sponsor of Victorian Football League (VFL)

Peter Jackson has this year joined the Victorian Football League (VFL) as naming rights sponsor. The Major sponsorship is a huge honor for Peter Jackson to align the brand with such a successful community based league and support a competition which has origins dating back to 1877.

Peter Jackson, a Victorian-based company, has been synonymous with fashion and style for more than half a century as well as being passionate supporters of the game in our State.
From 2011 Peter Jackson will have a strong presence surrounding VFL footy, with a new composite logo to be on all club jumpers as well as ground signage VFL venues. "We are thrilled to be able to support the competition that gives so many young Australians a positive pathway"

From the AFL runner - "Earlier this year, AFL Victoria was proud to welcome Peter Jackson Melbourne as the premier partner of the VFL competition. The agreement will see the brand Peter Jackson Melbourne, which has been synonymous with radio and TV advertising over a number of years, aligned with Victoria's premier State league competition. The proud and passionate football family wanted to involve themselves with more community based clubs, and saw the VFL as the perfect vehicle to do this.